About Us

Southeast Asia Heritage is a platform that promotes cultural heritage across the region under the themes of Old Town, Originality of Food, UNESCO, Rainforest, Island, Spiritual and Traditional Trade (T.O.U.R.I.S.T).

In every journey, we emphasize that H.O.P.E becomes the axis where we are going to associate and engage more with communities in every events, activities, workshop and even courses conducted. H.O.P.E is an abbreviation of 'Heritage', 'Origin', 'Preservation' and 'Education'.

We highlighted the word 'Heritage' as not only concerning on the identification, management and protection of the heritage values but it must involved in understanding the impact of tourism on communities and regions, achieving economic and social benefits, providing financial resources for protection, as well as marketing and promotion.

Meanwhile, 'Origin' refers to the origin of historical equipment or places with a special value. It is important to protect the historical properties for their aesthetic value, emotional experience and all that leads to personal growth and development.

We pointed out 'Preservation' as retention and conservation of historic places and even intangible heritage to be passed on to the future generations by having some initiatives such as educational and training programs.

Last but not least, 'Education' is defined as the effort to create awareness among the public on the importance of conserving and preserving the heritage value of the items by the development of educational approach for youth and children.

(Old) Town

Architecture Speaks Heritage and Historical Value

Originality (Food)

The Diverse Ancient Flavor of Southeast Asia

UNESCO

Outstanding Universal Value of Tangible and Intangible Heritage

Rainforest

Life Above Land Ecosystem

Island

Underwater Ecosystem

Spiritual

Spiritual Promote Understanding

Traditional Trade

H.O.P.E for community

Erina Loo

Message from our reputable Founder, Ms. Erina Loo:

Greetings from Malaysia and South-East Asia Heritage!

We started Malaysia Heritage Walk in 2010 and we promoted the Malaysia Heritage in Peninsular Malaysia.

We had always been aware of the importance of preservation and conservation of our heritage, be it our tangible or intangible heritage, and we wanted to create and pass on this awareness to tourists and locals, so that when our country becames a tourist hub, it would not destroy our beautiful heritage structures and places. We have always been eager to pass on our beautiful country unadulterated to our future generations so that they may continue to enjoy the fruits of our labour.

Today, we have moved forward and we would love to share our journey with you!

We are coming up with more dynamic products and services, across borders in South-East Asia with intangible feelings associated with the tagline: Purposeful Sensory Journey

We have grown into a community-based, social enterprise model to promote culture, nature and heritage for the region aligned with sustainable development goals. We have become stronger, having spread our wings into Southeast Asia countries, to learn, to influence, to interact and to share what we believe and together as one community, we strive and thrive together.\nWe wish you to embark on a Purposeful Sensory Journey together with us and continue to witness our development and growth in the sustainable way.

Be T.O.U.R.I.S.T Community is the brainchild of our reputable founder, Ms. Erina loo, who has always believed that when the right kind of people come together for the same purpose, we could work wonders and move mountains.

Erina, is not only a visionary and high powered woman full of charisma and wisdom, she also has a big heart and constantly reaches out to the marginalised peoples in the old towns, to encourage and support them in their traditional trades whenever is possible.

Erina founded a Non-government organization, Malaysian Women Tourist Guide Association (MWTGA)February 8th, 2007

Erina founded a Non-government organization, Malaysian Women Tourist Guide Association (MWTGA)

MWTGA was started with the objective of the "NoRoomShare" Campaign by Erina Loo, the pioneer of the association.

Clean Water and SanitationIndustry, Innovation and InfrastructureResponsible Consumption and Production
The World Federation of Tourist Guide Associations - 15th International Convention, partnership for goals.January 18th, 2013

The World Federation of Tourist Guide Associations - 15th International Convention, partnership for goals.

MWTGA was the first Association in Malaysia that joined World Federation of Tourist Guide Associations (WFTGA) which is an Affiliated Member of United Nations World Tourism Organization (UNWTO) and was an NGO in Operational Relations with UNESCO

Partnerships for the Goals
SEATGA Annual General Meeting on 17th September 2018 with the members of SEATGASeptember 17th, 2018

SEATGA Annual General Meeting on 17th September 2018 with the members of SEATGA

MWTGA became a member of Southeast Asia Tourist Guide Association (SEATGA)

Industry, Innovation and InfrastructureResponsible Consumption and ProductionPartnerships for the Goals

Today, we are connecting even closer and stronger with our community. Connecting together through our exchange in experiences, through our similarity and differences in foods, cultures, heritage wonders, and fall in love with new found friendship and new experiences.

Come and make your journey with us a purposeful journey; as you tease all your senses and fill your stomach with authentic, local cuisine, come and learn a new thing or two, make new friends, and this will surely make your journey with us memorable and worthwhile!